The objectives of product promotion are to increase sales, attract customers, improve product recognition and enhance brand identity. Product promotion benefits businesses by generating consumer demand, and benefits consumers by providing needed information about product availability and uses. Because of intense competition, it is critical to plan an effective strategy before initiating a promotion campaign. It is particularly important for small businesses to utilize their limited resources effectively.Is this right information Promotional Advertising Campaign Examples ? I didn't get the right solution.
The automotive trade shows are a great place to launch automotive products. For example the Detroit auto show is due now and they have already given teasers on the web about the new cars that are being released.